Entrepreneurship has a way of slipping unexpected lessons into your week — the kind you didn’t schedule for, didn’t anticipate, and definitely didn’t think you’d be dealing with over your morning coffee. One of those moments landed on my desk recently, wrapped in a website outage and a whole lot of confusion.

Let’s face it, having a presence online as a small business is vital--it’s your reputation, your first impression, and often, your biggest opportunity for growth.