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Designing for Diversity: Inclusive Branding Strategies for Women Entrepreneurs
In today’s increasingly connected world, inclusive branding is no longer optional—it’s essential. More companies are allotting more resources to study and implement systematic processes to measure the impacts of inclusion efforts.

Desiree S.
5 days ago3 min read
4 views
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Spring Clean Your Brand – Tips for Refreshing Your Visual and Verbal Identity
Spring isn’t just for decluttering your closet—it’s also the perfect time to refresh your brand! All businesses will need to rebrand at some point, in fact, rebranding is a natural part of the life cycle of any business.

Desiree S.
Apr 223 min read
15 views
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Creating Content with Purpose: Turning Your Mission into Meaningful Marketing
In today's saturated digital landscape, standing out requires more than just a catchy slogan or a trendy logo. For female founders and business owners, it's about crafting content that resonates deeply with your audience by authentically reflecting your mission and values.

Desiree S.
Apr 223 min read
9 views
0 comments


Stop Letting These 6 Branding Mistakes Cost You Customers
Here are six branding mistakes and solutions to address them.

Desiree S.
Mar 34 min read
25 views
0 comments


New Year, Fresh Content: The Power of Consistent Marketing in Building Your Brand
Whether you’re posting on social media, updating your website, or sending an email campaign, consistency in your content is critical.

Jali Creatives
Dec 6, 20243 min read
15 views
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Branding 101: Finding Space for Creativity and Diversity
To own a business is one thing, but to stand out from the rest is another thing entirely.

Joslyn F.
Oct 3, 20246 min read
11 views
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Highlighting Cultural Authenticity in Branding: Why Representation Matters
The idea of cultural authenticity is a relatively new concept. To better understand its true meaning requires some dissecting.

Joslyn F.
Jul 10, 20245 min read
54 views
0 comments


The Power of Storytelling in a Short-Form Video World
According to Yaguara, 73% of consumers prefer short-form videos to search for products or services!

Joslyn F.
Apr 4, 20244 min read
107 views
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The Power of Connection: Building a Community Around Your Brand
In the world of branding, connections aren't just a network; they're the lifeblood that fuels the expansion of our organizations.

Joslyn F.
Feb 7, 20244 min read
162 views
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The Power of Your Brand Story: Building Customer Loyalty
As a service-based founder and entrepreneur, you know standing out takes hustle and heart. You also know that your target consumers are...

Jali Creatives
Jan 15, 20243 min read
28 views
0 comments


Creating a “Good” Logo for Your Brand
Creating a logo is an essential step in building a strong brand identity. Your logo should have meaning, be simple, and easy to recognize.
Brandi Munoz
Jun 12, 20232 min read
39 views
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